WSI Marketing Consulting Services

We are marketing experts trained and certified in all aspects of internet marketing. We start with your business objectives and create a custom internet marketing solution to help you achieve your goals.

Three Core WSI Marketing Strategies

Online Lead Generation

1. Pay Per Click Advertising (PPC) – Paid search is often the quickest and most effective marketing tactic to generate new prospects and customers for your business.
2. Google+ Optimization - Maps to local businesses take up some of the very best real estate on the search engines. Businesses with Google + listings on the first page get lots of calls and traffic. WSI can help get you there.
3. Search Engine Optimization (SEO) - Every page is a doorway to your website. By optimizing your web pages for the terms people are searching for in Colorado Springs, marketing your site becomes automatic.
4. Web Conversion Optimization – Getting visitors to pick up the phone, contact you, or buy from your business is a crucial function of your web site. WSI can help most businesses can make great strides in this area.
5. Social Media Content Development & Syndication- Blogs, videos, tweets, customer reviews, press releases, and online networking.  The way people communicate with and about your business is changing.

Online Brand Credibility

1. Web Design – If your site is out of date, today’s savvy consumers know it. A fresh professional web design is critical to your marketing success.  Learn more.
2. Landing Page Development - If your business runs any kind of promotions or special offers, well constructed landing pages can convert those offers and promotions into sales and leads.
3. Social Media Profile Optimization - Today’s consumers spend more time on Facebook, Linked In, You Tube, MySpace and twitter than almost any other sites. If you are not there in a professional way you might as well not exist.
4. Google+ Optimization – Properly optimized maps to local retail businesses are no longer optional. Businesses with poorly done maps will get passed by for others that contain the proper information.

Customer and Prospect Communication

1. Customer E-mail Communication – Your existing customers are your best asset.  Are you continuously and professionally up-selling and cross-selling them to take advantage of this asset?
2. E-mail Prospect and Lead Nurturing – Leads and prospects do not turn into customers by themselves. By regularly communicating with your prospects, marketing becomes automatic and effective.
3. Social Media Content Development and Syndication – Engage in the dialogue that your customers and prospects are having about your business, and convert more of them into fans. 

Additional WSI Marketing Consulting Services

• Google Analytics Installation & Consulting – How are visitors interacting with your content? Where did they come from? Are they doing what you want them to do when they get to your site? Google Analytics can tell you.
• Marketing Mix Optimization Consulting – Allocate your marketing budget to the most profitable vehicles. We can advise you on how to track and measure the ROI of TV, Radio, Internet and any other media out there to get the most bang for your buck.