WSI Digital Marketing has recently increased the SEO initiative for MorningStar Senior Living, a network of senior living communities located in the Western US.
MorningStar Senior Living provides various living options such as independent living, assisted living, memory care and respite care in 23 communities across eight states. They strive to create a true home where residents can enjoy their retirement years as carefree as possible. Offering a lifestyle of comfort, wellness and community, the MorningStar team works diligently to give residents a quality of life surpassing that of other senior living communities.
After continued success with MorningStar Senior Living’s growing number of communities, WSI has now provided SEO all twenty-three communities. Recent new locations include MorningStar of Beaverton and MorningStar of Glendale.
You can see examples of newly optimized pages here:
For several of the communities, we are expanding the effort to cover new keywords and higher levels of off page optimization. These increased locations include MorningStar at Bear Creek, MorningStar at Mountain Shadows and MorningStar at Jordan.
The off-page optimization is ongoing for all of these communities. In addition to registering the communities in various business directories, we will be expanding their online presence through customer reviews, as well as a shared blogging accounts on Blogger, Tumblr, WordPress and Weebly. These blog posts will have topics ranging from the features and amenities of the individual MorningStar communities, to those of interest to seniors such as keeping healthy.
These combined on-page and off-page optimization efforts should move these new communities up in the rankings, just as it has for the other MorningStar communities. Monthly reporting will be conducted with the executive directors of the communities as well as the home office to keep them informed of the progress we are making.